Food and Beverage

Keyword campaign optimization tips

The gateway to connected keyword campaigns starts with joining the right community.  If you are offering Food & Beverage products or services encompassing what customers desire, this community will help you showcase even further when you follow this keyword guide:

  • Call it, as you SEE it. - if you sell cheese, tell us.  If you offer french fries , tell us.

  •  Start with very obvious and precise words for your campaign​

  • End with words that detail your products if possible

  •  We gather your data most successfully with the following formula:{product category}, {product type}, {product detail}, {product detail}.

When keywords are fed to our algorithm in this manner, users are more likely will see what you offer.

Click the examples below to see how basic it is to ensure your product metadata and campaign keywords sync with viewers and what they will ultimately engage with.

*Note the first word you use is the most powerful.  The more words you use, the higher the chance of relevancy. 

Keyword  Example Gallery

food and beverages, home,grocery,vegetable,cucumber
food and beverage, soft drink, soda,
food and beverages,food,seasoning,grocery,sugar
food and beverage, food,dessert, pastry, cake, ice cream, sweet
food and beverage,food, meat, beef
Food and Beverage,beverage,adult,alcohol,wine
Cookie Dough
food and beverages, home,grocery,FOOD,cookie dough
food and beverage, beverage, adult, alcohol,beer
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