Food and Beverage

Keyword campaign optimization tips

The gateway to connected keyword campaigns starts with joining the right community.  If you are offering Food & Beverage products or services encompassing what customers desire, this community will help you showcase even further when you follow this keyword guide:

  • Call it, as you SEE it. - if you sell cheese, tell us.  If you offer french fries , tell us.

  •  Start with very obvious and precise words for your campaign​

  • End with words that detail your products if possible

  •  We gather your data most successfully with the following formula:{product category}, {product type}, {product detail}, {product detail}.

When keywords are fed to our algorithm in this manner, users are more likely will see what you offer.

Click the examples below to see how basic it is to ensure your product metadata and campaign keywords sync with viewers and what they will ultimately engage with.

*Note the first word you use is the most powerful.  The more words you use, the higher the chance of relevancy. 

Keyword  Example Gallery

Cucumber
Cucumber

food and beverages, home,grocery,vegetable,cucumber

Soda
Soda

food and beverage, soft drink, soda,

Sugar
Sugar

food and beverages,food,seasoning,grocery,sugar

Dessert
Dessert

food and beverage, food,dessert, pastry, cake, ice cream, sweet

Hamburger
Hamburger

food and beverage,food, meat, beef

Wine
Wine

Food and Beverage,beverage,adult,alcohol,wine

Cookie Dough
Cookie Dough

food and beverages, home,grocery,FOOD,cookie dough

Beer
Beer

food and beverage, beverage, adult, alcohol,beer