Games and Toys

Keyword campaign optimization tips

The gateway to connected keyword campaigns starts with joining the right community.  If you offer Games & Toys that customers desire, this community will help you showcase even further when you follow this keyword guide:

  • Call it, as you SEE it. - if you sell educational games, tell us.  If you offer toys for toddlers, tell us.

  •  Start with very obvious and precise words for your campaign​

  • End with words that detail your products if possible

  •  We gather your data most successfully with the following formula:{product category}, {product type}, {product detail}, {product detail}.

When keywords are fed to our algorithm in this manner, users are more likely will see what you offer.

Click the examples below to see how basic it is to ensure your product metadata and campaign keywords sync with viewers and what they will ultimately engage with.

*Note the first word you use is the most powerful.  The more words you use, the higher the chance of relevancy. 

Keyword  Example Gallery

Dart Board
Dart Board

games, toys, darts, dart board,

Robot
Robot

games and toys, toys, kids, robot,

Pool Float
Pool Float

games and toys, outdoor, pool, float

Dolls
Dolls

games and toys,films, doll,spider man, marvel

Board Game
Board Game

games and toys,board game

Rubiks Cube
Rubiks Cube

games, toys, puzzle,Rubiks cube

Video Game
Video Game

games and toys,video game, fantasy, sci-fi, action-adventure

Water Gun
Water Gun

games and toys, outdoor, water gun,