Kitchen and Cooking

Keyword campaign optimization tips

The gateway to connected keyword campaigns starts with joining the right community.  If you offer Kitchen and Cooking supplies, goods or recipes that customers desire, this community will help you showcase even further when you follow this keyword guide:

  • Call it, as you SEE it. - if you sell foods, tell us.  If you offer pots & pans, tell us.

  •  Start with very obvious and precise words for your campaign​

  • End with words that detail your products if possible

  •  We gather your data most successfully with the following formula:{product category}, {product type}, {product detail}, {product detail}.

When keywords are fed to our algorithm in this manner, users are more likely will see what you offer.

Click the examples below to see how basic it is to ensure your product metadata and campaign keywords sync with viewers and what they will ultimately engage with.

*Note the first word you use is the most powerful.  The more words you use, the higher the chance of relevancy. 

Keyword  Example Gallery

Chef
kitchen and cooking, cooking, Chef, services
Grocery
Kitchen and Cooking, Food & Beverages, groceries, cooking, kitchen
Microwave
kitchen and cooking, home improvement, appliance,microwave
Dishware
Kitchen and Cooking, Dishware, Dinnerware, Plates, drinking Glasses,
Blenders
kitchen and cooking, blender,
Travel mugs and flasks
kitchen and cooking,container, beverage, cup, mug,flask
Sea Salt
kitchen and cooking, seasoning, salt, sea salt
Bananas
kitchen and cooking, bananas, fruit
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Bananas

kitchen and cooking, bananas, fruit